Laura CampbellPartner - Digital Transformation, Strategy & Marketing Optimisation, Deloitte Digital (Facilitator)

Laura has been instrumental in ideating and implementing successful customer-led strategies, with a strong focus on digital customer experience design and enablement. She has led strategic marketing & IT functions inside some of the world’s biggest brands, ensuring the “moments of truth” for customers are a positive experience which enable channel of choice and create brand loyalty.

Laura’s committed to not only transforming customer experiences, but also ensuring that initiatives are integrated, measurable and readily maintained. She works closely with organisations to help them shape their next generation of customer experience, leveraging new technology and tools to ensure that they not only improve their products and services, but also reduce cost to serve.