Fernando AlvesHead of Industry Department, French Embassy Trade Commission AU & NZ (Business France)

Fernando Guerra Alves is the Head of the Industry department for Business France Australia, New Zealand and the Pacific Islands (the French Embassy Trade Commission).  

He is responsible for leading a team of local trade and investment consultants and is the gateway for French companies in the industry sector wishing to develop in and expand to ANZ. 

Fernando is responsible for the coordination of departmental projects, and official French trade missions to Australia focusing on Maritime, Defence, Space, Manufacturing, Renewable Energies, and Transport sectors, as well as the French accelerator programs “Maritime Connection Days” launched by the French President in May 2018. 

As of 2020, Fernando is the Regional Deputy Head of Industry Department for South East Asia and Oceania (Australia, New Zealand, Thailand, Vietnam, Indonesia, Malaysia and Myanmar). This makes him second in command for the industry sector in the zone, with strategic oversight of all the industry department offices across 7 countries in APAC with a team of over 17 trade and investment consultants.